The wedding and portrait photographer's film of choice. Cool, soft, pastel-like — slightly overexposing always works. Discontinued in 2021, and thousands of photographers have mourned it since. Inspired by the colour characteristics of Fuji Pro 400H. Not affiliated with or endorsed by Fujifilm.
- XMP · Lightroom Classic, CC & Camera Raw
- .costyle · Capture One
- .cube · 3D LUT (DaVinci Resolve, Premiere Pro)
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Fuji Pro 400H
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Character and mood
Fuji Pro 400H was the film that wedding and portrait photographers reached for without thinking twice. Cool highlights, soft contrast, skin tones that looked flattering in almost any light. When Fujifilm discontinued it in 2021, a lot of photographers felt the loss more than they expected. This preset is based on those colour characteristics. Not a pixel-perfect replica, but a genuine translation for digital files. If you know the film, you'll recognise the feeling.
The preset shifts whites and highlights toward a cool blue-green. Shadows stay soft rather than deep. Overall contrast is kept low to moderate, giving the image a gentle flatness that reads as quiet and considered. Colours are toned down rather than pushed: no extra saturation, no artificial vibrancy. Skin tones land in a warm pink-beige range with a slight cool cast on top. That specific combination is what made the film feel so natural on people.
This preset works best with portraits in natural light. Outdoor portraits on overcast days, indoor lifestyle sessions with window light, or softly lit studio work all respond well. Open shade outdoors is another good fit. One thing to keep in mind: the preset needs breathing room in the highlights. If your exposure is already clipping, the soft tonal quality disappears. High-contrast scenes with deep shadows are less suited for this look.
You reach for this preset when a photo needs to feel soft, a little timeless, and easy on the eye. Not when you want bold colours or graphic contrast. Wedding photographers working in a film-inspired style will find something familiar here. The same goes for lifestyle and family photography where the colour palette should support the people in the frame, not compete with them.
A practical tip: try exposing a little brighter than you normally would. Half a stop to a full stop of overexposure gives the preset more to work with, and the highlights stay soft in a way that feels intentional rather than accidental. If you prefer shooting at your usual exposure, you can add 0.3 to 0.7 stops in Lightroom after applying the preset. It takes a few seconds and makes a noticeable difference.
Installation
Lightroom Classic & CC (desktop)
Unzip the downloaded file on your computer. Open Lightroom Classic and go to the Develop module. Right-click the Presets panel, choose 'Import Presets', and select the .xmp file. The preset appears in your list immediately and can be applied to any photo straight away.
Lightroom Mobile
Lightroom Mobile syncs presets via the cloud. Import the .xmp file into Lightroom CC on your desktop first. Once cloud sync completes, the preset is automatically available on your phone or tablet. An Adobe CC subscription is required for this sync feature.
Capture One
Unzip the file. Open Capture One and navigate to the Styles panel. Click the arrow next to 'Styles' and choose 'Import Style'. Select the .costyle file. The style is available in your library immediately. Works with Capture One version 21 and later.
DaVinci Resolve / Premiere Pro (3D LUT)
Copy the .cube file to your application's LUT folder. In DaVinci Resolve via Project Settings → Color Management → LUT folders. In Premiere Pro via the Lumetri Color panel → Creative tab → Look → Browse. The LUT works on both LOG and standard exposed video footage.
